{"id":3266,"date":"2023-02-14T13:26:40","date_gmt":"2023-02-14T12:26:40","guid":{"rendered":"https:\/\/labex-entreprendre.fr\/?page_id=3266"},"modified":"2023-02-14T13:26:46","modified_gmt":"2023-02-14T12:26:46","slug":"membres-philippe-aurier","status":"publish","type":"page","link":"https:\/\/labex-entreprendre.fr\/?page_id=3266","title":{"rendered":"Membres &#8211; Philippe Aurier"},"content":{"rendered":"<p>[et_pb_section fb_built=\u00a0\u00bb1&Prime; _builder_version=\u00a0\u00bb4.16&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.16&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.16&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.17.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bb|600||on|||||\u00a0\u00bb text_text_color=\u00a0\u00bb#18305D\u00a0\u00bb header_3_font=\u00a0\u00bb|700||on|||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#18305D\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h3><span style=\"color: #993366;\">Philippe AURIER<\/span><\/h3>\n<p><span>Professeur (IAE, Universit\u00e9 de Montpellier)<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_3,2_3&Prime; custom_padding_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb module_class=\u00a0\u00bbprofiles\u00a0\u00bb _builder_version=\u00a0\u00bb4.16&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bbRGBA(0,0,0,0)\u00a0\u00bb custom_margin=\u00a0\u00bb40px||||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb0px|0px|0px|0px|true|true\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb80px|80px|80px|80px|true|true\u00a0\u00bb custom_padding_phone=\u00a0\u00bb0px|0px|0px|0px|true|true\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_3&Prime; _builder_version=\u00a0\u00bb4.16&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_enable_image=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/labex-entreprendre.fr\/wp-content\/uploads\/2023\/02\/philippe-aurier.png\u00a0\u00bb title_text=\u00a0\u00bbphilippe aurier\u00a0\u00bb _builder_version=\u00a0\u00bb4.17.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][et_pb_text _builder_version=\u00a0\u00bb4.17.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbSource Sans Pro||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#18305D\u00a0\u00bb text_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_font=\u00a0\u00bb|800|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#8E2DAF\u00a0\u00bb header_2_font=\u00a0\u00bb|800|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#18305D\u00a0\u00bb header_3_font=\u00a0\u00bbSource Sans Pro|700||on|||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#18305D\u00a0\u00bb header_3_font_size=\u00a0\u00bb18px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h3>Coordonn\u00e9es<\/h3>\n<p>Universit\u00e9 de Montpellier, IAE, Bat 27, Place Bataillon<br \/>34000 Montpellier<\/p>\n<p><span><strong>Email :<\/strong> <a href=\"mailto:philippe.aurier@umontpellier.fr\">philippe.aurier[a]umontpellier.fr<\/a><\/span><\/p>\n<p>[\/et_pb_text][et_pb_button button_url=\u00a0\u00bbhttps:\/\/iae.umontpellier.fr\/fr\/contact\/philippe-aurier%20&Prime; button_text=\u00a0\u00bbEn savoir plus\u00a0\u00bb button_alignment=\u00a0\u00bbcenter\u00a0\u00bb _builder_version=\u00a0\u00bb4.17.4&Prime; custom_button=\u00a0\u00bbon\u00a0\u00bb button_text_size=\u00a0\u00bb14px\u00a0\u00bb button_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb button_bg_color=\u00a0\u00bb#8E2DAF\u00a0\u00bb button_border_width=\u00a0\u00bb0px\u00a0\u00bb button_border_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb button_border_radius=\u00a0\u00bb0px\u00a0\u00bb button_letter_spacing=\u00a0\u00bb1px\u00a0\u00bb button_font=\u00a0\u00bb|700||on|||||\u00a0\u00bb button_icon=\u00a0\u00bb&#xf061;||fa||900&Prime; custom_margin=\u00a0\u00bb0px||||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb14px|40px|14px|40px|true|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb button_bg_color__hover_enabled=\u00a0\u00bbon\u00a0\u00bb box_shadow_vertical__hover=\u00a0\u00bb200px\u00a0\u00bb box_shadow_horizontal__hover_enabled=\u00a0\u00bbon\u00a0\u00bb box_shadow_horizontal__hover=\u00a0\u00bb350px\u00a0\u00bb button_text_color__hover_enabled=\u00a0\u00bbon|hover\u00a0\u00bb button_text_color__hover=\u00a0\u00bb#56BADE\u00a0\u00bb button_bg_color__hover=\u00a0\u00bbrgba(255,255,255,0)\u00a0\u00bb][\/et_pb_button][\/et_pb_column][et_pb_column type=\u00a0\u00bb2_3&Prime; _builder_version=\u00a0\u00bb4.16&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_enable_image=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.17.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbSource Sans Pro||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#18305D\u00a0\u00bb text_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_font=\u00a0\u00bb|800|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#8E2DAF\u00a0\u00bb header_2_font=\u00a0\u00bb|800|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#18305D\u00a0\u00bb header_3_font=\u00a0\u00bbSource Sans Pro|700||on|||||\u00a0\u00bb header_3_text_color=\u00a0\u00bb#18305D\u00a0\u00bb header_3_font_size=\u00a0\u00bb18px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p><strong>FONCTIONS<\/strong><\/p>\n<ul>\n<li>Co-animateur programme A2P3 &#8211; Gouvernance, Strat\u00e9gies de March\u00e9 et Performance Durable du LabEx Entreprendre<\/li>\n<li>Directeur Mention MAE et Parcours Chef de Produit \u2013 Direction Marketing<\/li>\n<li>Editorial Board of <strong><em>Psychology and Marketing<\/em><\/strong> (2015-2020)<\/li>\n<\/ul>\n<p><\/p>\n<p><strong>FORMATION<\/strong><\/p>\n<ul>\n<li>Docteur HEC Paris, 1990<\/li>\n<li>HDR UM, 1991\u00a0<\/li>\n<\/ul>\n<p><strong><\/strong><\/p>\n<p><strong><\/strong><\/p>\n<p><strong>TH\u00c9MATIQUE(S) DE RECHERCHE<\/strong><\/p>\n<p>Philippe Aurier got his\u00a0 <strong><em>PhD in HEC (France)<\/em><\/strong> 1990, under\u00a0 Pr.Yves Evrard supervision.<\/p>\n<p>He got a <strong><em>Post-Doctoral\u00a0 position\u00a0 at University of California at Los-Angeles \u2013 Anderson School of Management<\/em><\/strong> (USA) under the invitation of Pr. Lee Cooper (1992).<\/p>\n<p>His recent papers deal with consumer loyalty, relationship marketing, brand and brand-line strategies, marketing and brand performance, marketing and finance.<\/p>\n<p>His most important areas of investigation are Agrofood and Cultural Marketing.<\/p>\n<p>Member of the board of LabEx Entreprendre, program \u201cMarket strategies and sustainable governance\u201d.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>PRINCIPALES PUBLICATIONS<\/strong><\/p>\n<p>Aurier P. &amp; Mej\u00eda V. (2021), The differing impacts of brand-line breadth and depth on customers\u2019 repurchasing behavior of frequently purchased packaged goods, <em>Journal of the Academy of Marketing Science, <\/em>49,\u00a01244\u20131266.<\/p>\n<p>Mej\u00eda V., Aurier P., Huaman-Ramirez R. (2021) Disentangling the respective impacts of assortment size and alignability on perceived assortment variety, <em>Journal of Retailing and Consumer Services, <\/em><\/p>\n<p>Aurier P., Mej\u00eda V. (2020) The interplay of brand-line assortment size and alignability in the sales of brand-lines and line-extensions of frequently purchased products, <em>Journal of Business Research<\/em>, 118, C, 163-175.<\/p>\n<p>Aurier P. (2019), Marketing and cross fertilization, Introduction to the special issue (as a Guest Editor), <em>Research and Applications in Marketing,<\/em> 34, 3, 3-6 .<\/p>\n<p>Aurier P., Guintcheva G., Passebois J. (2019) The Decision to Purchase a Bundled Cultural Pass: The Role of Pre-existing Attitudinal and Behavioural Relationships With One Network Member, <em>International Journal of Arts Management,<\/em> 21, 2, 70-82.<\/p>\n<p>Garcia K., Aurier P., Rodhain A. (2019) Co-creating a wine: a dyadic approach to consumer experiential value and SME value creation, <em>The International Journal of Entrepreneurship and Small Businesses<\/em>, 36, 3,274-291.<\/p>\n<p>Mussol S. Aurier P. S\u00e9r\u00e9 de Lanauze G. (2019) Developing in-store brand strategies and relational expression through sales promotions, <em>Journal of Retailing and Consumer Services<\/em>, 47, March, 241-250.<\/p>\n<p>Challita S., Aurier Ph. and Sentis P. (2019), \u201cLinking ownership structure and branding strategy to financial performance and stability: case of French wine cooperatives\u201d, <em>The International Journal of Entrepreneurship and Small Businesses<\/em><em>,. 36, 3,<\/em> 292-307.<\/p>\n<p>Masson J. and P. Aurier (2017), Modifying wine alcohol content: sensory and non-sensory impacts on quantities consumed, <em>International Journal of Entrepreneurship and Small Business<\/em>.<\/p>\n<p>Rodhain A. et Aurier P. (2016), The Child-Brand Relationship: Social Interactions Matter, <em>Journal of Product and Brand Management,<\/em> vol.1, n\u00b025, p. 84-97.<\/p>\n<p>Masson J. et Aurier P. (2015), Should it be Told or Tasted? Impact of Sensory vs. Non-Sensory Cues on the Categorization of Low-Alcohol Wines, <em>Journal of Wine Economics<\/em> , 10, 1, 47-61.<\/p>\n<p>Aurier P.\u00a0 et Mej\u00eda V.(2015), Gamme de produits et fid\u00e9lisation des consommateurs dans les cat\u00e9gories d\u2019achat fr\u00e9quent : Proposition d\u2019un cadre conceptuel et d\u2019un mod\u00e8le diagnostic <em>D\u00e9cisions Marketing<\/em> , 78, 95-112.<\/p>\n<p>Aurier Ph. et Guintcheva G. (2014). Using Affect-Expectations Theory to Explain the Direction of the Impacts of Experiential Emotions on Satisfaction, <em>Psychology and Marketing<\/em>, 31, 10, 900\u2013913.<\/p>\n<p>Aurier Ph. et Guintcheva G. (2014), The Dynamics of Emotions in Movie Consumption: A Spectator-Centered Approach, <em>International Journal of Arts Management<\/em>, 17, 2, 5-18.<\/p>\n<p>Aurier Ph et Broz-Giroux A. (2014), Modeling advertising impact at campaign level: Empirical generalizations relative to long-term advertising profit contribution and its antecedents, <em>Marketing Letters<\/em>, 25, 2, 193-206.<\/p>\n<p>Aurier Ph. et Mej\u00eda V. (2014), Multivariate Logit and Probit models for simultaneous purchases: Presentation, uses, appeal and limitations, <em>Recherche et Applications en Marketing, <\/em>29, 2, 79 \u2013 98.<\/p>\n<p>Aurier P. et Sirieix L. (2013), Introduction au cahier sp\u00e9cial \u00ab Le Marketing dans le secteur agroalimentaire \u00bb ; <em>Management et Avenir<\/em>, 64, septembre, 118-119.<\/p>\n<p>Aurier Ph et G. S\u00e9r\u00e9 De Lanauze (2012), Impacts of Perceived Brand Relationship Orientation on Brand Relationship Quality and Attitudinal Loyalty:\u00a0 An application to Strong Brands in the Frequently Purchased Packaged Goods Sector,\u00a0 <em>European Journal of Marketing<\/em>\u00a0 , 46, 11-12.<\/p>\n<p>Aurier Ph et G. S\u00e9r\u00e9 De Lanauze (2011), Impacts of In-Store Manufacturer Brand Expression on Perceived Value, Relationship Quality and Attitudinal Loyalty, <em>International Journal on Retail and Distribution Management<\/em> , 39 11, 810 \u2013 835.<\/p>\n<p>Aurier Ph et N\u2019Goala G. (2010), The differing and mediating roles of trust and relationship commitment in service relationship maintenance and development, <em>Journal of the Academy of Marketing Science<\/em>, 38, 3, 303-325.<\/p>\n<p><strong><\/strong><\/p>\n<p><strong><\/strong><\/p>\n<p><strong>ENSEIGNEMENTS<\/strong><\/p>\n<p>TEACHING at University of Montpellier, School of Management<\/p>\n<p>Strategic Marketing, Consumer Behavior, Marketing Diagnosis and Market Studies, Marketing Models, Statistical Methods.<\/p>\n<p>Head of the Master \u201cProduct Manager\u201d.<\/p>\n<p><strong><\/strong><\/p>\n<p><strong><\/strong><\/p>\n<p><strong>TRANSFERT ET VALORISATION DE LA RECHERCHE<\/strong><\/p>\n<ul>\n<li>Journ\u00e9e annuelle du Marketing Agroalimentaire \u00e0 Montpellier, lab\u00e9lis\u00e9e Journ\u00e9e th\u00e9matique de l\u2019AFM, depuis 2005.<\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Philippe AURIER Professeur (IAE, Universit\u00e9 de Montpellier)Coordonn\u00e9es Universit\u00e9 de Montpellier, IAE, Bat 27, Place Bataillon34000 Montpellier Email : philippe.aurier[a]umontpellier.frFONCTIONS Co-animateur programme A2P3 &#8211; Gouvernance, Strat\u00e9gies de March\u00e9 et Performance Durable du LabEx Entreprendre Directeur Mention MAE et Parcours Chef de Produit \u2013 Direction Marketing Editorial Board of Psychology and Marketing (2015-2020) FORMATION Docteur HEC Paris, [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-3266","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Membres - Philippe Aurier - Lab Entreprendre<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/labex-entreprendre.fr\/?page_id=3266\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Membres - Philippe Aurier - Lab Entreprendre\" \/>\n<meta property=\"og:description\" content=\"Philippe AURIER Professeur (IAE, Universit\u00e9 de Montpellier)Coordonn\u00e9es Universit\u00e9 de Montpellier, IAE, Bat 27, Place Bataillon34000 Montpellier Email : philippe.aurier[a]umontpellier.frFONCTIONS Co-animateur programme A2P3 - Gouvernance, Strat\u00e9gies de March\u00e9 et Performance Durable du LabEx Entreprendre Directeur Mention MAE et Parcours Chef de Produit \u2013 Direction Marketing Editorial Board of Psychology and Marketing (2015-2020) FORMATION Docteur HEC Paris, [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/labex-entreprendre.fr\/?page_id=3266\" \/>\n<meta property=\"og:site_name\" content=\"Lab Entreprendre\" \/>\n<meta property=\"article:modified_time\" content=\"2023-02-14T12:26:46+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/labex-entreprendre.fr\/?page_id=3266\",\"url\":\"https:\/\/labex-entreprendre.fr\/?page_id=3266\",\"name\":\"Membres - Philippe Aurier - Lab Entreprendre\",\"isPartOf\":{\"@id\":\"https:\/\/labex-entreprendre.fr\/#website\"},\"datePublished\":\"2023-02-14T12:26:40+00:00\",\"dateModified\":\"2023-02-14T12:26:46+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/labex-entreprendre.fr\/?page_id=3266#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/labex-entreprendre.fr\/?page_id=3266\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/labex-entreprendre.fr\/?page_id=3266#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/labex-entreprendre.fr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Membres &#8211; Philippe Aurier\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/labex-entreprendre.fr\/#website\",\"url\":\"https:\/\/labex-entreprendre.fr\/\",\"name\":\"Lab Entreprendre\",\"description\":\"Universit\u00e9 de Montpellier\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/labex-entreprendre.fr\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Membres - Philippe Aurier - Lab Entreprendre","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/labex-entreprendre.fr\/?page_id=3266","og_locale":"fr_FR","og_type":"article","og_title":"Membres - Philippe Aurier - Lab Entreprendre","og_description":"Philippe AURIER Professeur (IAE, Universit\u00e9 de Montpellier)Coordonn\u00e9es Universit\u00e9 de Montpellier, IAE, Bat 27, Place Bataillon34000 Montpellier Email : philippe.aurier[a]umontpellier.frFONCTIONS Co-animateur programme A2P3 - Gouvernance, Strat\u00e9gies de March\u00e9 et Performance Durable du LabEx Entreprendre Directeur Mention MAE et Parcours Chef de Produit \u2013 Direction Marketing Editorial Board of Psychology and Marketing (2015-2020) FORMATION Docteur HEC Paris, [&hellip;]","og_url":"https:\/\/labex-entreprendre.fr\/?page_id=3266","og_site_name":"Lab Entreprendre","article_modified_time":"2023-02-14T12:26:46+00:00","twitter_card":"summary_large_image","twitter_misc":{"Dur\u00e9e de lecture estim\u00e9e":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/labex-entreprendre.fr\/?page_id=3266","url":"https:\/\/labex-entreprendre.fr\/?page_id=3266","name":"Membres - Philippe Aurier - Lab Entreprendre","isPartOf":{"@id":"https:\/\/labex-entreprendre.fr\/#website"},"datePublished":"2023-02-14T12:26:40+00:00","dateModified":"2023-02-14T12:26:46+00:00","breadcrumb":{"@id":"https:\/\/labex-entreprendre.fr\/?page_id=3266#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/labex-entreprendre.fr\/?page_id=3266"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/labex-entreprendre.fr\/?page_id=3266#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/labex-entreprendre.fr\/"},{"@type":"ListItem","position":2,"name":"Membres &#8211; Philippe Aurier"}]},{"@type":"WebSite","@id":"https:\/\/labex-entreprendre.fr\/#website","url":"https:\/\/labex-entreprendre.fr\/","name":"Lab Entreprendre","description":"Universit\u00e9 de Montpellier","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/labex-entreprendre.fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"}]}},"_links":{"self":[{"href":"https:\/\/labex-entreprendre.fr\/index.php?rest_route=\/wp\/v2\/pages\/3266","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/labex-entreprendre.fr\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/labex-entreprendre.fr\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/labex-entreprendre.fr\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/labex-entreprendre.fr\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3266"}],"version-history":[{"count":3,"href":"https:\/\/labex-entreprendre.fr\/index.php?rest_route=\/wp\/v2\/pages\/3266\/revisions"}],"predecessor-version":[{"id":3272,"href":"https:\/\/labex-entreprendre.fr\/index.php?rest_route=\/wp\/v2\/pages\/3266\/revisions\/3272"}],"wp:attachment":[{"href":"https:\/\/labex-entreprendre.fr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3266"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}